NEW THOUGHT LEADERSHIP | ahead 2024. branding beyond impact. In a world defined by constant change and evolving landscapes, navigating the path forward requires a deep understanding of our collective journey as both brands and individuals. This edition of ahead delves into the ethical dilemmas faced by advertisers today. Drawing upon the wisdom and insights of dentsu X leaders worldwide, we aim to navigate these challenges together. Download it here: https://lnkd.in/e4tsYk2C #ahead2024 #brandingbeyondimpact
dentsu X
Advertising Services
London, England 44,005 followers
Experience Beyond Exposure
About us
Welcome to dentsu X. We blend media, data, creative, and technology to create transformational experiences that drive brand growth. We challenge conventions with stories that shape the future, believing that everything can be media and the best experience wins. Combining the soul of a boutique with the scale of a powerhouse, we anticipate tomorrow, today, and evolve with purpose. Are you ready to Experience Beyond?
- Website
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https://dxglobal.com/
External link for dentsu X
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- London, England
- Type
- Public Company
- Founded
- 2016
- Specialties
- Performance Marketing, Integrated Marketing, Communications, Strategy, Mobile Marketing, Social Media Marketing, Digital Production, Experiential Marketing, Creative , Media, Planning, and Marketing Strategy
Locations
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Primary
20 Triton Street
Triton Street, Regent's Place
London, England NW1 3BF, GB
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77 Robinson Road, #24-01 Robinson 77
Singapore, N/A 068896, SG
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32 6th Ave
16
New York, NY 10013, US
Employees at dentsu X
Updates
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We're #hiring a new Vice President, Client Solutions & Media Planning in New York, New York. Apply today or share this post with your network.
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We're #hiring a new Senior Manager, Planning in Chicago, Illinois. Apply today or share this post with your network.
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Impactful Brand Experiences: Media, AI, and the Future of Creativity with Teads and dentsu X. Watch Lee Mabey (MBA), Managing Partner, dentsu X, Amy China Wire, VP, Teads Studio UK and Jamie Toward, Head of Data, Teads UK explore innovative strategies available to marketers looking to use new signals to design new audiences. https://lnkd.in/eTc2PxSM #dentsuatMADFest
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“We live in truly unbounded times where almost anything can be media.” Check out LBBonline - Little Black Book's latest Media Matters series featuring Pranav Pandit, Chief Media Officer at dentsu X, as he reflects on 25 years in the industry and shares some insight on the potential for AI in media. https://lnkd.in/eNU2Xqde
Media Matters: Why “Better Briefs Always Result in Better Work” for Pranav Pandit | LBBOnline
lbbonline.com
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dentsu X reposted this
El grupo dentsu continúa 𝗹𝗶𝗱𝗲𝗿𝗮𝗻𝗱𝗼 𝗲𝗹 𝗺𝗲𝗿𝗰𝗮𝗱𝗼 𝗽𝘂𝗯𝗹𝗶𝗰𝗶𝘁𝗮𝗿𝗶𝗼 𝗲𝗻 𝗘𝘀𝗽𝗮𝗻̃𝗮 de forma destacada por 𝘀𝗲𝘅𝘁𝗼 𝗮𝗻̃𝗼 𝗰𝗼𝗻𝘀𝗲𝗰𝘂𝘁𝗶𝘃𝗼. Las tres agencias de medios del grupo se mantienen entre las 10 primeras del ranking, que está liderado un año más por Carat España. Si quieres más info, haz clic en el enlace para acceder a la nota de prensa ⤵ https://lnkd.in/dYBsXHte
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We're #hiring a new Senior Associate, Growth in New York, New York. Apply today or share this post with your network.
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dentsu X reposted this
AHEAD 2024 | 𝗔𝗯𝗿𝗮𝘇𝗮𝗿 𝗲𝗹 𝗽𝗮𝘀𝗮𝗱𝗼 𝗰𝗼𝗻 𝗽𝗿𝗼𝗽𝗼́𝘀𝗶𝘁𝗼 💡 La nostalgia es una moneda cultural que da forma al mundo actual. La sociedad presente muestra un interés destacado por determinados aspectos del pasado. Las marcas pueden aprovechar este momento de añoranza para acercarse al consumidor, pero no todo vale, hay que saber cómo hacerlo para ser relevantes. Laura Moscat Agustí, Media Strategist en dentsu X Spain analiza las acciones pasadas para llegar a la conclusión de que en un mundo en el que los éxitos de ayer son las tendencias de hoy, las marcas deben desafiar los límites de mostrar solo “la novedad”. 🔗 Si una marca apuesta por hacer uso de la nostalgia para construir vínculos más profundos con su audiencia, debe asegurarse de que la nostalgia está alineada con el propósito de su negocio y que conoce qué es realmente relevante para a su público. Elisa Brustoloni | Oscar Herraiz | María Alvarez Gómez | Carlos Pacheco | Laura Moscat Agustí | Jorge Vázquez | Alvaro Notario de Cárdenas | Maria Gonzalez Ros | Ana Urquiza Cano | Sonia M.
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🌟 Fier de notre partenariat avec l'association No plastic in my sea ! Chez dentsu X, l’agence média spécialisée dans l'expérience du groupe dentsu, nous croyons fermement en la puissance de la collaboration pour un avenir meilleur. C'est pourquoi nous avons eu le privilège d'accompagner bénévolement No plastic in my sea, une association qui lutte contre la pollution plastique et ses conséquences sur l'écosystème marin. 🌊🌿 Notre mission : élaborer une stratégie paid social sur Meta visant à générer du trafic vers leur site et sensibiliser le public aux enjeux cruciaux de la réduction du plastique. Grâce à cette initiative, nous espérons mobiliser un large public autour de cette cause essentielle et inspirer des actions concrètes pour un environnement plus sain. 👉 Rendez-vous sur https://lnkd.in/efMz6AVb ! dentsu Jenny Monteiro, Sylvie Le Clech, Elouan VEGEANT, Joffrey DUTTO, Giulia Marsili, Sarah S., Philippe Szelag No plastic in my sea Muriel Papin
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dentsu X reposted this
𝗖𝗢𝗡𝗢𝗖𝗘 𝗔 𝗙𝗢𝗡𝗗𝗢 "𝗥𝗘𝗦𝗜𝗡𝗘𝗦 𝗙𝗢𝗥 𝗣𝗥𝗘𝗦𝗜𝗗𝗘𝗡𝗧", 𝗟𝗔 𝗘𝗫𝗜𝗧𝗢𝗦𝗔 𝗖𝗔𝗠𝗣𝗔𝗡̃𝗔 𝗗𝗘 MASMOVIL ⚫ 💛 Si eres un apasionado del marketing y la publicidad, no puedes perder la oportunidad de analizar la campaña a través de los ojos de Ana Torres, Directora de Marca de MASORANGE. Link directo al artículo de Ctrl ControlPublicidad ⤵ https://lnkd.in/dpsPjSkH
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