The Wayback Machine - https://web.archive.org/web/20121007024753/http://adsoftheworld.com:80/media/tv/facebook_the_things_that_connect_us

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Facebook: The Things That Connect Us

Advertising Agency: Wieden & Kennedy, USA

15 Comments

Hadrons's picture 5586 pencils

Bad copy, bad narrator, lousy background music, just a *dreck* spot.
No, I'm not in a bad mood.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

luismvaz's picture 17 pencils

True, wanted to be amazed with the first facebook ad ever, lousy metaphors and copy. It could be an ad forany product on the market

luismvaz

CACAHD's picture 437 pencils
3

1:30 minute wasted

Temple's picture 8746 pencils

A very well directed commercial, but with the "proven recipe" I'm afraid.

It's funny that organizations like Facebook or Apple who succeeded by bringing originality into people's lives cannot create an even mildly original piece of advertising.

OK guys, we 're not talking "1984" but... chairs?

vote4pedro's picture 4164 pencils

Why is Facebook advertising in the first place?

andylefty's picture 3859 pencils

celebrating 1 billion members.

miko1aj's picture 2874 pencils

Nothing to be ashamed of. Nothing to be proud of. Nice piece of filmmaking though.

kleenex's picture 10806 pencils

eeeeeeeeeeeeehhhhhhhhhhhhhhhhh............

Jaap Grolleman's picture 6553 pencils

Using a bad metaphor is a bit like walking through a forest of flagpoles while eating an apricot.

CommandZ's picture 1890 pencils
1

(Gagging sound)

andylefty's picture 3859 pencils

sadly agree. of course it's a difficult task to represent facebook.

Olafski001's picture 1164 pencils

A great nation? #WTF

thatcopyguy's picture 25 pencils

The last line at the end, I liked. With everything else, I what-the-effed.

michellepoler's picture 16 pencils

Que tiene que ver las sillas con Facebook? 1:30 y no entendiiii

Roger Keynes's picture 4551 pencils
6

Surprisingly underwhelming for W&K.
Feels like an explanation rather than a celebration.

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