Companies Are Ditching Golf for Pickleball to Get Deals Done
Corporate bookings at pickleball clubs are surging as companies realize the sport is cheaper, less time-consuming — and easier to play.
Pickleball is growing in popularity, and some businesses are finding it’s preferable to golf.
Photographer: Brandon Bell/Getty ImagesLook out golf: Pickleball is coming for your corporate schmoozers.
While golf courses have long been hailed as the premier venue for closing deals and wooing clients, a growing number are finding that pickleball saves them time and money — while being more inclusive and easier to play for newcomers. Corporate bookings at pickleball clubs across the US spiked in June from the previous month, according to PodPlay, a sports venue booking platform.