As part of Miller Lite’s revival of their iconic “Great Taste, Less Filling” platform, Molson Coors Beverage Company and Leo Burnett have launched a new ad inspired by the Summer Games featuring two-time gold medalist and soccer legend, Mia Hamm. https://lnkd.in/gpUANjZA #creativecampaign #creativeagency
About us
Leo Burnett is a communications agency powered by its HumanKind operating system, with the belief that creativity, data and technology work together to transform human behavior and drive prosperity for clients. Part of Publicis Communications, Leo Burnett Worldwide is one of the world's largest agency networks with 85 offices and more than 8,000 employees. The global agency works with some of the world's most valued brands including Aldi, Bank of America, Campbell's, Dunkin, Firestone, Jim Beam, Kellogg's, Nintendo, Tillamook and UnitedHealthcare among others. To learn more about Leo Burnett Worldwide and its rich history of creating iconic brands, visit our site, Facebook page and follow us on Twitter and Instagram via @leoburnett.
- Website
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http://www.leoburnett.com
External link for Leo Burnett
- Industry
- Advertising Services
- Company size
- 5,001-10,000 employees
- Headquarters
- Chicago, Illinois
- Type
- Public Company
- Specialties
- advertising, marketing, and branding
Locations
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Primary
35 W. Wacker Dr.
Chicago, Illinois 60601, US
Employees at Leo Burnett
Updates
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Congratulations to Leo Burnett’s global offices for earning a spot on Campaign Brief's “The Work” list with over 60 Acceptances! "The Work" is an annual showcase highlighting the best creative advertising work from the Asia-Pacific region. This year, 234 agencies and production companies entered. Leo Burnett Australia led the charge with 21, Leo Burnett Manila with 17, Leo Burnett Malaysia with 11, The Leo Burnett Group Thailand with 8 and Leo Burnett Vietnam with 5. View the work: 🔗 Australia: https://lnkd.in/g6Xg_WHz 🔗 Manila: https://lnkd.in/gvAY4U6f
THE WORK 2024 HOT LIST #8: LEO BURNETT
https://campaignbrief.com
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Leo Burnett Manila and McDonald's Philippines have enlisted Filipino pop sensation, SB19, to launch a juicer and crispier version of the viral Chicken McDo sandwich. The group has declared “Atin ‘to!” (“This is ours”) in new campaign which features a music video centered around the global collaboration and Filipino pride. Read more: https://lnkd.in/gNEYUu5a adobo magazine | #creativeagency #creativecampaign
SB19 can't stop singing about the new Chicken McDo – adobo Magazine
https://www.adobomagazine.com
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Today, we proudly mark our 89th anniversary. From a single office in Chicago in 1935 to a thriving global network, we toast to our accomplishments and look ahead to the future. 🎉 Happy 89th, Leo Burnett! 🥳🎂 Leo Burnett UK, Leo Burnett India, Leo Burnett Col, Leo Burnett MEA (Middle East & Africa), Leo Burnett México, Leo Burnett Italia, Leo Burnett Vietnam, Leo Burnett Paris, Leo Burnett Canada, Leo Burnett Australia, Leo Burnett Brussels, Leo Burnett Bucharest, Leo Burnett İstanbul, Leo Burnett Manila, Leo Burnett Prague, Leo Burnett Amsterdam, Leo Burnett Guatemala, Leo Burnett Ukraine, Leo Burnett Israel, Leo Burnett Deutschland, Leo Burnett Orchard, Leo Burnett Azerbaijan, Leo Burnett Group Indonesia, Leo Burnett Greater China Group, The Leo Burnett Group Thailand, OHI Leo Burnett
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In the world of high-speed internet, Superloop isn't just keeping up; they're setting the pace. Partnering with Leo Burnett Australia and Zenith Media Australia, they've launched “Ads at Record Speeds,” an Olympic-worthy campaign that mirrors the blistering speeds of iconic sports records. Ditching the standard 15 and 30-second ads, the campaign features spots timed to various sporting event records such as the Men’s 100m at 9.58 seconds, the Women’s 50m Freestyle at 22.93 and a marathon-length ad at 2:00:35 featuring Australian comedians Broden Kelly and Madeleine Stewart. Read more: https://lnkd.in/gPygTVDG #creativeagency #creativecampaign #olympics
Superloop Delivers Ads at Record-Breaking Speeds in New Campaign via Leo Burnett Australia and Zenith Australia
https://www.brandinginasia.com
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Allwyn unveils its first campaign by Leo Burnett UK, in collaboration with Hearts & Science for The National Lottery. "Paris 2024" celebrates the upcoming Olympics and Paralympics, highlighting how every National Lottery ticket helps fuel the dreams of Team GB and ParalympicsGB athletes. From vital training and coaching to cutting-edge technology and medical support, each ticket makes a difference. Read more: https://lnkd.in/eqdRr_iB Campaign UK | #creativeagency #creativecampaign #olympics
Lottery operator Allwyn launches Olympics ad in debut work by Leo Burnett
campaignlive.co.uk
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The 2024 Paris Olympics are set to make history with the most gender parity among athletes at this year’s games, showcasing the progress in women's sports. As a proud long-term Olympic partner of Team Canada, Canadian Tire Corporation has joined forces with Leo Burnett Canada to launch the “Believe in Her” campaign. At the heart of the campaign is the hero film, “Next Legend,” celebrating the future of girls in sports. Featuring the voices of renowned Canadian sportscasters Jim Hughson and Pierre Houde, the campaign underscores the power of allies in helping young girls realize their sports dreams, reinforcing the brand’s commitment to a more equitable sports landscape in Canada. “It’s a rare opportunity to help Canadian Tire build upon a movement as powerful as supporting women in sport. We are so excited for this work to widen eyes and encourage girls to pursue their sports dreams.” - Andrew Hart, Creative Director at Leo Burnett Toronto. Read more: https://lnkd.in/ghv-Tyjq #creativeagency #creativecampaign #olympics
Generations of Girls Realise Their Sports Dreams with Canadian Tire | LBBOnline
lbbonline.com
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In today’s data-driven world, we’re bombarded with insights from every direction—trend reports, social listening, AI predictions. But are these truly insightful, or are we just scratching the surface? Manal Khater, Head of Strategy and Insights at Leo Burnett Beirut, shares her take on the essence of insights and their indispensable role in strategic and creative processes with Campaign Middle East. She challenges us to look beyond the noise and emphasizes that real insights come from immersive, human experiences rather than just algorithms and data reports. Read more: https://lnkd.in/gfS--Hp5 Leo Burnett MEA (Middle East & Africa) #creativeagency #advertisinginsights
Using the magic of human intervention to find insight - Campaign Middle East
https://campaignme.com
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“We are fortunate to be living in a time when our creativity will find new forms on new frontiers, unlike any before – and its possibilities are there for the taking by anyone who dares to.” ✨ In his latest Q&A with Campaign Middle East, Kalpesh Patankar, Chief Creative Officer at Leo Burnett UAE shares his highlights from Cannes - from the celebrations, and standout work, to the trends that defined this year's festival. Read here: https://lnkd.in/d5SZVM_V Leo Burnett MEA (Middle East & Africa) #creativeagency #advertisingagency
Cannes 2024: The good, the bad and the great - Campaign Middle East
https://campaignme.com
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Tapping into the lively r/CarTalkUK forum on Reddit, home to over 350,000 Škoda Octavia enthusiasts, fans from across the UK were transformed into active advocates in new social-first campaign, “You Said It,” by Škoda Auto and Leo Burnett UK. Featuring the first-ever ‘Reddit Car Share,’ Redditors were given the exclusive opportunity to test-drive the new Octavia before anyone else, where feedback will be used to create the very first car configured by Reddit, from the body shape to the paint, wheels, engine, and tech. Read more: https://lnkd.in/gh2rDeak Campaign UK | #creativeagency #creativecampaign #reddit
Skoda enlists Reddit users to help launch 2024 Octavia model
campaignlive.co.uk