R/GA

There are a 100 million reasons you won’t want to miss R/GA’s Anthony Baker, Managing Director, Japan, Ari Halper, Global Head of Creative Excellence, and Seiichiro Sano, Managing Director, PONOS at SXSW this year. Cast your vote for “Getting to 100M Users in Unexpected Ways”, a panel uncovering the secret to PONOS meteoric rise to 100 million global users (and how your brand can get there too), now through 8/18 https://lnkd.in/e2PSn3mm The full line-up of proposed R/GA talks available at https://rga.com/news/sxsw 

Together with NotCo, R/GA created a digital experience focused on promoting the brand's NoCo Tech companies - the first product development platform backed by AI that seeks to accelerate innovation in CPG companies. “NotCo has been redefining the way large consumer goods companies innovate by integrating scientific knowledge, AI, technological innovation and an enormous ambition to transform the future of CPG. Working together presented a great opportunity for us to innovate on how to design a digital experience leveraged by AI," said Pablo Muñoz Agopian, Client Engagement Managing Director, R/GA SS LATAM. Congrats to the teams on this exciting work.

Don’t miss the chance to see the power panel of R/GA's very own Augustus Cook, VP, Head of Brand Design, Americas, and Lisa Smith, Executive Creative Director, Jones Knowles Ritchie, moderated by Mark Wilson, Global Design Editor, Fast Company at this year’s SXSW. Cast your vote for "Remotely Creative”, a panel highlighting the state of creativity for new talent and the benefits of breaking down geographical barriers, now through 8/18: https://lnkd.in/eVwCXeBr The full line-up of proposed R/GA talks available at rga.com/news/sxsw

Super excited about the possibility to share the stage with one of my favorite clients, Grupo Innovasport, at #SXSW2025 next year! R/GA has submitted an exciting session proposal that showcases our innovative work and shared ambition. Sandra Elizabeth Romo, Head of Marketing and Strategy at Innovasport, and I can't wait to present our team's journey to reimagine the e-commerce experience for sporting goods in Mexico. We need your support to make this session a reality. Please vote for it on the SXSW PanelPicker – it only takes 30 seconds. Let’s make this happen together! ¡Sí se puede! 🇲🇽 https://lnkd.in/eX9GT2Aq

Going to SXSW 2025? We want to see you there! It’s that time of the year again: SXSW PanelPicker is now open! This year, R/GA has five sessions up for consideration, covering a range of topics from remote creativity to the future of commerce experiences. Check out our sessions below, and vote for your favorites before voting closes on August 18. https://rga.com/news/sxsw

We are so excited to share that our very own Bayyina Black has been named an ADCOLOR Conference and Awards “Change Agent” nominee. The ADCOLOR Change Agent recognizes individuals who use their skill and power to enhance corporate culture, and create a more equitable and inclusive environment for everyone connected to it. No one fits this profile better than Bayyina, a Change Agent for her work and commitment across R/GA’s social impact program, Make/Good. Congratulations, Bayyina!

Our friends down under have a new home on LinkedIn. So, if you’re a fan of smart folks with fresh takes, and Hemsworth-esque accents - go and give R/GA Australia a follow. You won’t regret it.

We are proud to share that R/GA Brazil is partnering with Sephora! The team will be working with the iconic brand to help enhance its consumer experience and strengthen its positioning in the local beauty market. More to come!

So proud of our Google Android team for their silver Collision Award! Congrats to our Google partners and team for this incredible recognition of top brand and animation work. See more of the Google Android brand design and animation refresh here:https://lnkd.in/ePG-ZJi5

As AI continues to be an important topic - especially on World Artificial Intelligence Appreciation Day - we're reminded of the good AI can generate when coupled with human creativity. Earlier this year R/GA EMEA and Founderland launched our Pitch AI Mentor (PAM), an AI experience for female founders of color to practice their investor pitches. This custom AI tool offers users a safe space online to practice their pitch and receive instant, personalized feedback, removing a barrier that may have otherwise kept their businesses from growing. Learn more about Founderland PAM here: https://lnkd.in/et3c8NQF