Meet Three Innovations That Are Disrupting the Future of Tech
When you think about B2B customer experience, you might think about it in terms of interfaces and outsourcing tedious tasks.
Watches Get Snazzier and Prices Fall
The wristwatch industry is being radically changed, thanks to new technology and improved functionality.
Intern 'Pretending' to Work Stirs Debate About Productivity
"Just repeatedly clicking through tabs until the appropriate time to tell them I'm done," a viewer commented.
Understanding Old and New Google Metrics for Web Responsiveness
Metrics and data analysis are endlessly fascinating.
5 Social Media Strategies for Real Estate You Can't Afford to Overlook
If you want to reach home buyers, you can't afford to overlook social media.
Is Your Marketing Team Strategic or Tactical? Here's How They Can Be Both
Leaders must ensure their marketing team — and more broadly, everyone in their entire company — understands the differences between these two types of thinking and uses them both in a balanced way to guide them to success.
Ulta Apologizes for 'Insensitive' Kate Spade Email After Online Backlash
"A very insensitive choice of words was used and for that we are very sorry," Ulta wrote in an email.
How Businesses Can Leverage Proximity for Google Screened and Google Maps S
If you approach opening an additional location with the right mindset and conduct ample research, you can put your business on a path to staying even more relevant.
Email Newsletters are the Future of Brand Building—Here's Why
A newsletter is essential not just as a doorway for your customers into your brand, but as a portal through which you can both find out more about each other.
Clever Is the Enemy of Smart: Three Ways To Run a Successful Ad Campaign on
Clever is expensive. It takes time to come up with clever ideas, money to execute them well, and often they just plain don't work.
5 Common A/B Testing Challenges Marketers Face (and Their Solutions)
When done correctly, A/B testing can help you determine whether making changes to your web pages will improve your website performance or not.
Forecasting 2022 E-Commerce Trends: The Tools Marketers Should Consider for
So, how can companies double their efforts as we launch into a new year full of opportunities? Here are some tips for 2022 and beyond.
You Don't Need To Spend Thousands on Leads: Here's The Secret to Rebuilding
Today, I'll share the secrets to rebuilding your brand without breaking the bank. Here are some factors to consider when rebranding.
Creator of 'What Happens in Vegas, Stays In Vegas' Ads Remembered
Mark Stroman, 58, died February 22, leaving behind a legacy of memorable advertising portfolio with some of TV's favorite shows.
How To Get Employees Engaged in Company Marketing Initiatives
Even if they aren't in the marketing department, every employee is a built-in marketer for your business.
10 Trends That Will Reshape the Marketing Industry in 2022
It's an exciting time to be in the marketing industry.
Turn On Closed Captioning for a Surprise From the New Jeep Ad
Jeep's 'Earth Odyssey' TV spot has been closed captioned for maximum effect.
Atlantic Records Denies Claims 'abcdefu' TikTok Start Was Marketing Ploy
A viral video with over 13 million views claimed fans were "lied to about this song" as GAYLE's hit spends yet another week at the top of the charts.
Man's Extravagant Dating Profile Dubbed 'Best' On Tinder: 'I'd Swipe Right'
Austin Iuliano used his marketing skills to give himself a boost on the popular dating app, and he told Newsweek it's already bagged him plenty of matches.
Weiner, Boot Lead the Way as America's Coolest Branded Vehicles
From the iconic mobile hotdog to a moving treehouse, brand vehicles have been growing in popularity and in uniqueness.
6 Ways to Make Your Advertising Dollars Go Further
Can marketing be accomplished effectively on a penny-pinching budget?
Woman's Shut Down of Man Interrupting Her Viewed Over 10M Times
"I'm actually not done speaking," the actor and filmmaker says at the start of the video she filmed during a recent meeting.
Travis Scott Loses Cacti Brand as Astroworld Taints Sponsorships
"After careful evaluation, we have decided to stop all production and brand development of CACTI Agave Spiked Seltzer," AB InBev said.
The Rise of Digital Marketing: A Game-Changer
All successful businesses must have a strong digital marketing strategy to bring in more clients and more revenue.
'Selling Sunset' Star Shares Tips on How to Boost the Value of Your Home
While the glamorous stars of "Selling Sunset" regularly market multi-million dollar properties, a number of the tactics they use could be employed by any homeowner.
Nine Out-of-the-Box Marketing Promotions To Drive Positive Business Results
Marketing campaigns that capture and hold the attention of prospective clients increase the visibility of the organizations's brand.
Don't Miss These 8 Essential E-Commerce Marketing Steps
As e-commerce continues to boom, it's important for online retailers to have the right marketing strategy in place.
State Farm Cuts Back on Rodgers' Ads, Stands With QB Amid Vaccine Comments
Less than 2 percent of State Farm advertisements featured Rodgers on Sunday, down significantly from 25 percent one week earlier.
End of Year Planning: Creating A Successful 2022 Marketing Plan
Not sure how to create your marketing plan for 2022? Follow these seven steps to make a marketing plan that will help you reach your goals quickly.