-
Firing Back: How Great Leaders Rebound After Career Disasters
Business communication Magazine ArticleThe leader’s fall from “Who’s Who” to “Who’s that?” is full of stigma and shame. But the story doesn’t have to end there. -
China’s In-Store Wars
Marketing Digital ArticleIn China, the battle for the consumer is often won — and lost — not in factories or on television screens, but on store floors. As many as 45% of Chinese consumers make purchase decisions in real time, inside shops, according to surveys we have conducted, compared to just 24% in the US. Moreover, 56% […] -
Amazon’s Brick-and-Mortar Store Shouldn’t Come as a Surprise
Technology and analytics Digital ArticleRetailers are increasingly heeding customers’ desire to weave the physical and digital worlds together. -
How Banning Happy Meals Could Make Kids Fatter
Strategy & Execution Digital ArticleNews from Tuesday's election that after months of debate, San Francisco's Board of Supervisors has effectively banned the Happy Meal. If you want to buy... -
From Starbucks to Nike, Business Asks for Green Legislation
Sustainable business practices Digital ArticleWould it surprise you to learn that Starbucks is a leading advocate for action on climate change? Think about it. Starbucks’ success hinges on a robust coffee crop, which needs certain growing conditions. But the company is seeing the imprint of climate change on coffee growing regions around the world. Global rainfall and harvest patterns […] -
How One Bad Thanksgiving Shaped Amazon
Operations and supply chain management Digital ArticleIn 1998, the “Save Santa” incident marked a turning point. -
How Direct-to-Consumer Brands Can Continue to Grow
Strategy Magazine ArticleThey need to revise the marketing innovations that gave them early momentum. -
T-Mobile Hasn’t Incited a Price War…Yet
Competitive strategy Digital ArticleThe mobile carrier is competing by adding value. -
What Ron Johnson Got Right
Innovation Digital ArticleThe ousted J.C. Penney chief understood the importance of intuition. -
Why Walmart's Senior Execs Need to Be on Twitter
Sales & Marketing Digital ArticleTo really capture the promise of social media, the honchos need to join the conversation. -
How E-Commerce Will Trump Brand Management
Marketing Magazine ArticleThe Internet promises to give marketing the same boost in productivity that new operational strategies have given to manufacturing. -
Should You Let Employees Break the Rules to Make Customers Happy?
Sales & Marketing Digital ArticleEmpowering frontline workers to take small actions, like waiving a fee or allowing a return outside of the window, can boost the loyalty of both customers... -
A Breeze in the Face
Customer experience Magazine ArticleA man once worked on the 89th floor of the Empire State Building. One muggy August day, he began to imagine how nice a breeze in his face would feel. When he opened the window, he suddenly realized he could probably get the world’s best breeze in the face—simply by jumping out and falling face […] -
Are These Energy-Saving Measures Wise...or Wacky?
Organizational Development Digital ArticleAs we all know, energy prices have skyrocketed. Organizations of all kinds are trying new ways of doing business to cut costs. Some ideas, like Wal-Mart... -
How Low-Paying Retailers Can Adapt to Higher Minimum Wages
Managing people Digital ArticleKey questions investors will ask. -
Inside IKEA's Digital Transformation
Strategy & Execution Digital ArticleA Q&A with Barbara Martin Coppola, IKEA Retail's chief digital officer. -
Understanding the Stages of Retail
Strategy execution Digital ArticleConsumers do not just wake up and make a purchase. -
Independent Bookstores Should Negotiate a Better Offer with Amazon Source
Web-based technologies Digital ArticleAmazon’s new offer to booksellers isn’t as outrageous as it seems. -
Exploding the Self-Service Myth
Sales and marketing Magazine ArticleInstead of forcing customers to do all the work, the most successful e-commerce sites are taking over many aspects of the shopping process. -
The New Tools of Trade
Labor Magazine ArticleToday, most multinationals have a conspicuous social conscience. They publicize their internal codes of conduct, monitor labor conditions in their global supply chains, and require suppliers to meet basic labor practice standards. But despite efforts to be better global citizens, companies by themselves are unable to eliminate abuses in their supply chains. In fact, so […]
-
Hot Wheels at Mattel: Reinventing the Wheel
Sales & Marketing Case Study11.95View Details In 2017, Chris Down, Global Brand General Manager for Hot Wheels, and his team from the Advanced Play Group within Mattel, Inc., were considering which... -
Polaroid-Kodak
Strategy & Execution Case Study11.95View Details Describes Kodak's long-awaited challenge to Polaroid in the field of instant photography. Provides technological and company background of both Polaroid... -
Passion for Learning
Strategy & Execution Case Study11.95View Details Describes the challenges confronting a recent HBS graduate who has started a direct-mail toy company. The entrepreneur must evaluate industry conditions... -
Canara Bank Turnaround
Strategy & Execution Case Study11.95View Details Canara Bank has been one of the top five public sector banks in India since its founding in 1906. After lagging behind its competitors for some years,... -
Competing with Dragons: Amazon in China
Global Business Case Study11.95View Details Amazon entered China in 2004 by acquiring Joyo, a local e-retailer, and rebranding it as Amazon China, implementing the technology and practices that... -
Angels and Devils: Best Buy's New Customer Approach (B)
Sales & Marketing Case Study5.00View Details An abstract is not available for this product. -
Mariwala's Family Entrepreneurship Challenges (B)
Management Case Study5.00View Details This case discusses the dilemma faced by Harsh Mariwala, the business leader who relinquished the CEO position of Marico Limited, his family-owned fast-moving... -
Internet-Enabled Collaborative Store Ordering: Veropoulos Spar Retailer (A)
Technology & Operations Case Study11.95View Details In 2001 Veropoulos Spar, a 770 million Euro retailer in Greece and the Balkan region, intiated the implementation of a new Internet enabled collaborative... -
Parrot: Navigating the Nascent Drone Industry
Technology & Operations Case Study11.95View Details In 2018, Henri Seydoux, CEO and Founder of Parrot, believed that his company was at an inflection point in its history. Parrot had been a European leader... -
Gillette: Cutting Prices to Regain Share
Strategy & Execution Case Study11.95View Details After losing market share to low-priced competitors such as Harry's and Dollar Shave Club for several years, Gillette decided to fight back by launching... -
An Activist Approach: Confidential Role Assignment for Fultons Department Stores
Strategy & Execution Case Study8.95View Details A three party, multiple-issue negotiation exercise dealing with a potential merger between two leading department stores, called for by an activist investor... -
Mother Earth: Great Design, Great Values
Strategy & Execution Case Study11.95View Details The case "Mother Earth - Great Design, Great Values" can be used in a Competition and Strategy course to illustrate a firm employing a focused differentiation... -
Evans Food
Sales & Marketing Case Study11.95View Details In April 2014, Hector Guerra (GMP 16) was discussing his company's dilemma with his living group of the General Management Program (GMP) at the Harvard... -
Porsche Taycan: Service Failure and Recovery
Management Case Study11.95View Details The case captures the experience of a customer in a service failure incident when ordering a Porsche Taycan, and the recovery process managed by the local... -
Kjell and Company: Motivating Salespeople with Incentive Compensation (A)
Sales & Marketing Case Study11.95View Details Kjell & Company was a Swedish retail electronics chain. The company's products consisted of home electronics and accessories. The company was noted for... -
Pepperfry.com: Turning The Tables on Disruption
Strategy & Execution Case Study11.95View Details The case discusses how Pepperfry, India's largest online furniture retailer, disrupted the furniture and home decor market while overcoming the challenges... -
Palliser Furniture Ltd.
Sales & Marketing Case Study11.95View Details Palliser is a large, successful family-owned furniture manufacturer in Manitoba, Canada, that must respond to the increasingly global nature of its business.... -
Supply Chain Management
Technology & Operations Case Study8.95View Details This note on supply chain management provides background for the seven class supply chain module in the Technology & Operations Management required curriculum... -
Patagonia: Closing the Loop on Packaging Pollution
Leadership & Managing People Case Study11.95View Details Single-use packaging waste is invading all corners of the world. Wholesale change is urgently needed to create packaging that does not wreak havoc on... -
Intel: Undermining the Conflict Mineral Industry
Global Business Case Study11.95View Details Intel Corporation is a leading manufacturer of components found in nearly all electronics.Intel became aware that its supply chain for tantalum, tin,...
-
Firing Back: How Great Leaders Rebound After Career Disasters
Business communication Magazine ArticleThe leader’s fall from “Who’s Who” to “Who’s that?” is full of stigma and shame. But the story doesn’t have to end there. -
China’s In-Store Wars
Marketing Digital ArticleIn China, the battle for the consumer is often won — and lost — not in factories or on television screens, but on store floors. As many as 45% of Chinese consumers make purchase decisions in real time, inside shops, according to surveys we have conducted, compared to just 24% in the US. Moreover, 56% […] -
Amazon’s Brick-and-Mortar Store Shouldn’t Come as a Surprise
Technology and analytics Digital ArticleRetailers are increasingly heeding customers’ desire to weave the physical and digital worlds together. -
Hot Wheels at Mattel: Reinventing the Wheel
Sales & Marketing Case Study11.95View Details In 2017, Chris Down, Global Brand General Manager for Hot Wheels, and his team from the Advanced Play Group within Mattel, Inc., were considering which... -
Polaroid-Kodak
Strategy & Execution Case Study11.95View Details Describes Kodak's long-awaited challenge to Polaroid in the field of instant photography. Provides technological and company background of both Polaroid... -
How Banning Happy Meals Could Make Kids Fatter
Strategy & Execution Digital ArticleNews from Tuesday's election that after months of debate, San Francisco's Board of Supervisors has effectively banned the Happy Meal. If you want to buy... -
From Starbucks to Nike, Business Asks for Green Legislation
Sustainable business practices Digital ArticleWould it surprise you to learn that Starbucks is a leading advocate for action on climate change? Think about it. Starbucks’ success hinges on a robust coffee crop, which needs certain growing conditions. But the company is seeing the imprint of climate change on coffee growing regions around the world. Global rainfall and harvest patterns […] -
How One Bad Thanksgiving Shaped Amazon
Operations and supply chain management Digital ArticleIn 1998, the “Save Santa” incident marked a turning point. -
How Direct-to-Consumer Brands Can Continue to Grow
Strategy Magazine ArticleThey need to revise the marketing innovations that gave them early momentum. -
Passion for Learning
Strategy & Execution Case Study11.95View Details Describes the challenges confronting a recent HBS graduate who has started a direct-mail toy company. The entrepreneur must evaluate industry conditions...