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Sales Teams Need to Stop Focusing on the Customer Funnel
Customer experience Digital ArticleInstead, build an “experience chain” that aligns the customer journey across physical and digital channels. -
Managing Technological Change: A Box of Cigars for Brad
Strategy & Execution Magazine ArticleA hypothetical case illustrates managerial problems in a firm that has lost strategic control of technology and its competitive edge by becoming insulated... -
Customers as Innovators: A New Way to Create Value (HBR OnPoint Enhanced Edition)
Technology & Operations Magazine ArticleProduct R&D at many companies is a major bottleneck. The difficulty is that fully understanding the needs of just a single customer can be an inexact... -
How to Build Digital Dexterity Into Your Workforce
Strategy & Execution Digital ArticleThe hybrid era means employees need to be more comfortable than ever with tech. Here's how to help them develop the skills they need. -
Is Your Company Squandering Digital Opportunities?
Strategy & Execution Digital ArticleFive traps to watch out for. -
Inside IKEA's Digital Transformation
Strategy & Execution Digital ArticleA Q&A with Barbara Martin Coppola, IKEA Retail's chief digital officer. -
Convincing Your Company Leaders to Invest in New Technology
Technology & Operations Digital ArticleOvercoming resistance starts with understanding the psychological barriers at play. -
B2B Sales Culture Must Change to Make the Most of Digital Tools
Customer experience Digital ArticleYou can’t deliver a modern customer experience with a dated approach. -
The Digitally Literate Organization
Technology & Operations Digital ArticleAccording to the market research firm IDC, to survive and thrive, enterprises across the global economy will need to create some 500 million new digital... -
How to Reskill Your Workforce in the Age of AI
Global Business Digital ArticleAI can augment decision making, but should not make decisions. That will continue to be the job of smart leaders. -
How Digital Currencies Can Help Small Businesses
Blockchain Digital ArticleThey could reduce payment processing costs and cash flow issues. -
The Battle of the Smart Glasses
Technology & Operations SpotlightMoney is pouring into development, and whoever wins the race may earn the title of world's most valuable company. -
GenAI Could Transform How Health Care Works
Technology & Operations Digital ArticleThe paradigm shift is instructive to other industries, too. -
Automating Data Analysis Is a Must for Midsize Businesses
Strategy & Execution Digital ArticleThree strategies to help you get started. -
Reengineering Work: Don't Automate, Obliterate
Technology & Operations Magazine ArticleCompanies rarely achieve radical performance improvements when they invest in information technology. Most companies use computers to speed up, not break... -
Making Quantum Computing a Reality
Strategy & Execution Digital ArticleHow Infosys is developing real-world applications of the technology. -
One Company's Experience with AR
Technology & Operations SpotlightA conversation with Guido Jouret, the chief digital officer of the industrial giant ABB. -
Being Virtual: Character and the New Economy
Organizational Development Magazine ArticleGiven the changes wrought by the new economy, it makes sense for companies to pursue ever-greater levels of flexibility. But does it make sense for human... -
HBS Professor Linda Hill Says Leaders Must Engage with Emotions as Never Before
Global Business Digital ArticleSkills leaders need today from the professor who wrote the book on leadership. -
AI Adds a New Layer to Cyber Risk
Technology & Operations Digital ArticleCognitive and AI technologies are a certainty of our future. While they have the power to bring immense potential to our productivity and quality of life,...
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Transforming Arizona's Health Care System: Developing and Implementing the Health-e Connection Roadmap
Leadership & Managing People Case Study11.95View Details This case addresses the issues of leadership and change management in the process of transforming an industry through an innovative public-private partnership... -
Hot Wheels at Mattel: Reinventing the Wheel
Sales & Marketing Case Study11.95View Details In 2017, Chris Down, Global Brand General Manager for Hot Wheels, and his team from the Advanced Play Group within Mattel, Inc., were considering which... -
The journey to digitize tennis: Infosys (B), the present
Management Case Study5.00View Details The ATP Leaderboards evolve to provide real-time insights for fans, players and coaches, while the Second Screen capability aids players in refining strategies.... -
Konecta: Strategic Transformations in a Digital Era
Management Case Study11.95View Details The case analyzes the evolution of the business model of the Spanish multinational Konecta, which, since its origin, was dedicated to providing Contact... -
E.I. du Pont de Nemours and Co. (B)
Technology & Operations Case Study5.00View Details DuPont must decide whether to launch a new non-GM (genetically modified) soybean that is tolerant to chemical sprays. In the face of rapid introductions... -
DVD War
Strategy & Execution Case Study11.95View Details In 2006, the DVD was the most popular storage medium in the entertainment and computer industries. The development of high-definition (HD) technology... -
Grupo Sancor Seguros: Facing the Digital Transformation of Insurance in Argentina (A)
Management Case Study11.95View Details In 2020, Alejandro Simón, CEO of Sancor Seguros Group, a nearly 75-year-old cooperative that had become Argentina's insurance leader, had to decide about... -
Cleveland Clinic Abu Dhabi: Leading Through the Fog of the COVID-19 Pandemic
Organizational Development Case Study11.95View Details As COVID-19 began to take lives, destroy healthcare systems, and shut down economies across the globe, Dr. Rakesh Suri, Chief Executive Officer of Cleveland... -
Zhongshan Hospital Affiliated to Fudan University: Where Smart Healthcare Meets the Future
Management Case Study11.95View Details Zhongshan Hospital was one of the best medical institutions in China, maintaining a leading position in domestic rankings thanks to its extensive capabilities.... -
nuTonomy: The Global Race to Get a Robotaxi to Your Door
Innovation & Entrepreneurship Case Study11.95View Details nuTomomy was an innovative company spun out of MIT that sought to develop Automated Mobility on Demand (AMoD) services: fleets of highly automated on-demand... -
C3.ai-Driven to Succeed
Strategy & Execution Case Study11.95View Details CEO Tom Siebel navigates his artificial intelligence (ai) startup through a series of pivots, market expansions, and even an elephant attack to become... -
OneMotoring: Driving the Digital Transformation of Vehicle Services in Singapore
Management Case Study11.95View Details The OneMotoring portal is a one-stop gateway to vehicle-related services and an integral resource for the motoring community in Singapore. From real-time... -
The journey to digitize tennis: Infosys (C), the future
Management Case Study5.00View Details Infosys collaborated with the International Tennis Hall of Fame (ITHF) to create a metaverse-based digital twin, bridging tradition and innovation. The... -
Competitive Dynamics in Home Video Games (H): The Demise of the Sega Saturn
Strategy & Execution Case Study5.00View Details Provides a follow-up to the situation leading up to Sega's launch of Saturn. A rewritten version of an earlier case. -
Digitalization of Foton Motor
Strategy & Execution Case Study11.95View Details With the arrival of a digital era, digitalization has penetrated into every aspect of production and life, and brought many new opportunities and challenges.... -
Cybersecurity: Managerial Basics
Management Case Study8.95View Details This note introduces cybersecurity what it is, why it is needed, and current practices and solutions. While the broad issue of information security is... -
Marinella Soldi at Discovery Inc. (B)
Leadership & Managing People Case Study5.00View Details Case Supplement for Case IN1799 -
Zhiyuan: Digital Transformation in Supply Chain Financing Service
Management Case Study11.95View Details One afternoon on January 10, 2020, Zhengting Chen, the chief executive officer of Sichuan Zhiyuan Digital Finance Information Technology Co., Ltd. (Zhiyuan),... -
PhonePe: Democratizing Payments in India
Leadership & Managing People Case Study11.95View Details The co-founders of PhonePe, India's leading digital payment platform are considering pursuing various growth opportunities in a huge country just entering... -
Riverside Hospital's Pharmacy Services
Technology & Operations Case Study11.95View Details Riverside District Memorial Hospital (RDMH) is a small rural hospital that must work within an operational budget that is determined by the Ministry of...
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Transforming Arizona's Health Care System: Developing and Implementing the Health-e Connection Roadmap
Leadership & Managing People Case Study11.95View Details This case addresses the issues of leadership and change management in the process of transforming an industry through an innovative public-private partnership... -
Hot Wheels at Mattel: Reinventing the Wheel
Sales & Marketing Case Study11.95View Details In 2017, Chris Down, Global Brand General Manager for Hot Wheels, and his team from the Advanced Play Group within Mattel, Inc., were considering which... -
The journey to digitize tennis: Infosys (B), the present
Management Case Study5.00View Details The ATP Leaderboards evolve to provide real-time insights for fans, players and coaches, while the Second Screen capability aids players in refining strategies.... -
Sales Teams Need to Stop Focusing on the Customer Funnel
Customer experience Digital ArticleInstead, build an “experience chain” that aligns the customer journey across physical and digital channels. -
Managing Technological Change: A Box of Cigars for Brad
Strategy & Execution Magazine ArticleA hypothetical case illustrates managerial problems in a firm that has lost strategic control of technology and its competitive edge by becoming insulated... -
Konecta: Strategic Transformations in a Digital Era
Management Case Study11.95View Details The case analyzes the evolution of the business model of the Spanish multinational Konecta, which, since its origin, was dedicated to providing Contact... -
Customers as Innovators: A New Way to Create Value (HBR OnPoint Enhanced Edition)
Technology & Operations Magazine ArticleProduct R&D at many companies is a major bottleneck. The difficulty is that fully understanding the needs of just a single customer can be an inexact... -
E.I. du Pont de Nemours and Co. (B)
Technology & Operations Case Study5.00View Details DuPont must decide whether to launch a new non-GM (genetically modified) soybean that is tolerant to chemical sprays. In the face of rapid introductions... -
DVD War
Strategy & Execution Case Study11.95View Details In 2006, the DVD was the most popular storage medium in the entertainment and computer industries. The development of high-definition (HD) technology... -
How to Build Digital Dexterity Into Your Workforce
Strategy & Execution Digital ArticleThe hybrid era means employees need to be more comfortable than ever with tech. Here's how to help them develop the skills they need.